Pricing · 04
Proof first. Coverage second. Activation when the economics work.
DealerChasm separates intelligence, media management, hosted experiences, and performance pricing so every fee has a clear job.
Visibility Audit
A fast, evidence-backed look at whether AI answers recommend your dealership.
- Buyer-intent question sample
- Cross-platform answer check
- Visibility gaps and named competitors
- No credit card
Coverage
The operating system for finding, measuring, and prioritizing dealership visibility gaps.
- Dealer-chosen buyer questions
- Scheduled answer monitoring
- Market and competitor gap detection
- Campaign-ready opportunity queue
- $399/rooftop at 5+ rooftops
Managed Activation
DealerChasm prepares, governs, and improves campaigns against measured visibility gaps.
- $750 monthly minimum per dealer group
- Approval-gated campaign launch
- Inventory feed and sold-VIN controls
- Spend, conversion, and gap reporting
Pricing rules that prevent double-dipping
Managed media uses the 15% fee and group minimum. Pay-per-lead is a separate performance agreement. The two do not apply to the same media spend.
Hosted VDPs
$699
/rooftop/month
Fast, feed-driven vehicle pages designed for answer engines and measurable campaign traffic.
Full Site
$1,299
/rooftop/month
A complete dealer website built around inventory clarity, structured answers, and conversion.
Exclusive Lead
$95
/qualified lead
$150 for luxury or EV. Available only under a performance agreement, not on the same media as managed-spend pricing.
What happens after the free audit?
Confirm the demand set
Choose the buyer questions, brands, inventory categories, and rooftops that matter.
Start Coverage
DealerChasm monitors the answers and ranks the gaps by business value and readiness.
Add activation selectively
Only qualified gaps with eligible inventory move into a paused campaign queue.
Pricing questions
What is included in Coverage?
Coverage includes the buyer-question feed, answer monitoring, opportunity scoring, market gap detection, and campaign scaffolding for one rooftop. It is $499 per rooftop per month, or $399 per rooftop for groups with five or more.
How does managed activation pricing work?
Managed activation is 15% of managed media with a $750 monthly minimum per dealer group. Performance lead pricing is a separate commercial model and is never charged on the same media spend.
Is media spend included?
No. Media, taxes, platform charges, and third-party costs are separate unless an order form expressly includes them.
Start with evidence, not a contract.
Run the audit, see the saved answers, and decide whether the missed demand deserves ongoing coverage.
Run the free audit